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Captions and photo credits that stay with the file

A photo without a caption is a guess, and a photo without a credit can upset the parent who took it. Rocket keeps titles, captions and tags attached to each file, so the next person who finds the photo also finds who is in it and who took it.

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Students stop at a hallway display showing scanned photos from a 2002 yearbook

Schools and colleges that run on Rocket

  • Baylor University
  • New York University
  • Northeastern University
  • Lousiana State University
  • Emory University
  • Dartmouth College
  • Arizona State University
  • Amherst College
  • University of Maryland
  • Texas A&M University

Why it matters

Names and credits get lost after the first post

The first post usually gets the names right because the person who posted it was there. By the third reuse, the caption is gone and the volunteer photographer’s credit has disappeared.

Ideas for Captions and Photographer Credits

Who, what, where, when

A good school caption names the people, the event, the place and the date in one or two lines.

Credit line in the caption

End the caption with “Photo: [name]” so the credit is the first thing staff see when they reuse it.

Names left to right

For group photos, list names by row. Note anyone not identified so nobody guesses.

Student photographer credit

Credit student photographers by name and class year. It’s a small thanks that keeps them involved.

Alt text for published photos

Alt text describes the image for screen-reader users, which is different from the caption. Check each image’s alt text status before publishing.

Event and source tags

Tag the event, team and contributor so you can find every photo a volunteer has shared.

How it works with Media Management

Captions and Photographer Credits, step by step.

Three steps

  1. Add details at upload

    After a batch upload, add a title, caption and tags while the event is fresh, including the photographer’s name.

  2. Let search use the words

    Names and events in captions and tags become searchable across the library and within a folder.

  3. Check before it’s reused

    When a story needs a photo, the preview shows its details, so staff carry the caption and credit along with the file.

Setups vary by school; your demo confirms what yours will use.

Best practices

Tips to get it right.

Captions and Photographer Credits tips

  1. Set a house caption style

    Decide on name order, how to write class years and where the credit goes, then share a one-page example.

  2. Caption the keepers, not every frame

    Focus on photos likely to be reused. A full caption on 20 strong shots beats a blank on 400.

  3. Mark unknown names clearly

    Write “unidentified” rather than leaving a gap. It tells the next person a name is still needed.

  4. Ask contributors how to credit them

    Some parents want full names, some want initials and some prefer no credit. Record the preference in the caption.

Questions

Captions and Photographer Credits questions

Titles, captions, tags and dates are attached to the file in the library, not kept in a separate spreadsheet. Anyone who finds the photo later sees the same details, including the credit you wrote in the caption.

Your next step

See Media Management in action.

We'll show how your team finds the right photo and puts it to work, start to finish.

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