Press and media requests, answered with the right photo
A reporter wants a photo of the state champions by this afternoon, or a partner needs a picture for a grant report. With Rocket, staff search the approved photos, check the caption and credit and send a resized file or link without hunting through drives.
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Why it matters
Press requests come with short deadlines
Local reporters, district offices and community partners ask for photos on their timeline, not yours. If the only good shot is on a coach’s phone, the school either misses the story or sends whatever is closest.
Ideas for Press and Media Requests
A press-ready folder
Keep a small set of approved, captioned photos of the campus, programs and leaders for quick requests.
Campus and building shots
Partners often ask for exterior, entrance and classroom photos when writing about the school.
Leadership headshots
Current photos of the principal, superintendent and athletic director save time when news breaks.
Captions ready to paste
Write captions in the format reporters expect: names, roles, event and date.
Credit line included
Note who took each photo so the outlet credits the right person or the school.
Use-limit check for students
Before sending, confirm no student in the photo has a restriction and the release covers outside media.
How it works with Media Management
Press and Media Requests, step by step.
Three steps
Search the approved photos
Look in the press folder first, or search the library by event, team or a description of the shot.
Confirm the details
Preview the photo with its caption and tags, and check use limits before anything leaves the school.
Send the right file
Download the original for print or a resized JPEG, PNG or WebP for the web, or copy a link to share.
Setups vary by school; your demo confirms what yours will use.
Best practices
Tips to get it right.
Press and Media Requests tips
Name a single press contact
Route media requests to one person who knows the library and the school’s release rules.
Refresh the press folder each fall
Swap in current leadership photos and new campus shots at the start of each school year.
Send originals for print
Newspapers and printed programs need the full-size file. Web requests can take a resized copy.
Keep a log of what you sent
Note the outlet and date in a tag so you can answer follow-up questions.
Keep exploring
More Media Management use cases
Questions
Press and Media Requests questions
Staff search one library of approved, captioned photos instead of asking around. They preview the image, check its use limits and send the original or a resized copy.
Staff can copy a link to a file from the library. Your demo confirms how links work for people outside your school in your Rocket setup.
That’s your school’s call. A common choice is the communications office or the principal, working from the photo-release records already on file.
Choose 20 to 30 strong, approved photos of your campus, leaders and signature programs, caption them and keep them in one folder. Your Rocket access and pricing come in the proposal after your demo.
Your next step
See Media Management in action.
We'll show how your team finds the right photo and puts it to work, start to finish.
